The wait is over — and the party has officially begun! Today marks 98 years since 7-Eleven, Inc., the world’s largest convenience retailer, first opened its doors. To celebrate nearly a century of snacks, sips, and convenience, the brand is treating customers across the country to a Slurpee-filled celebration.
Free Slurpees for Everyone
On July 11, participating 7-Eleven®, Speedway®, and Stripes® locations nationwide are offering customers a free small Slurpee® drink, while supplies last. Whether you’re stopping by in person or staying cool at home, 7-Eleven has you covered. Through the 7NOW® Delivery app, fans can enjoy $7.11 off a $20+ purchase using promo code SLURPEEDAY.
Say Hello to “Tongue-Toos”
This year’s Slurpee Day introduces something totally new: “Tongue-Toos” — the first-ever temporary tongue tattoos activated by a sip of a Slurpee. Just take a taste, apply the tattoo to your tongue, and watch the design appear like magic. The tongue-toos feature the iconic 7-Eleven “S” logo in bold colors like blue, green, red, and purple — a playful nod to the beloved tongue-staining legacy of Slurpee flavors. These quirky, collectible add-ons are available exclusively to 7Rewards® and Speedy Rewards® members at select 7-Eleven and Speedway stores.
More Perks for Loyalty Members
Slurpee Day is just the beginning. When loyalty members scan their rewards info today, they’ll receive a bonus coupon for another free small Slurpee, redeemable through July 31. Plus, throughout the month, members can unlock $1 deals on snacks, beverages, and exclusive 7-Select™ items to keep the party going long after the day is done.
Introducing: Mountain Dew Infinite Swirl
In a refreshing twist, 7-Eleven is also unveiling a new flavor exclusive to Slurpee and Big Gulp® machines: MOUNTAIN DEW INFINITE SWIRL. This blue pineapple-berry blend marks a double debut, arriving both as a frozen Slurpee option and in 20-ounce bottles — just in time for summer.
A Year of Rewards
The birthday celebration doesn’t end in July. Loyalty members who shop, scan, and play in the 7-Eleven and Speedway apps can enter to win $5,000 every day through the end of the year. Every scan of a Slurpee, Big Gulp, Big Bite® hot dog — or even a fuel fill-up — gives fans more chances to win big.
From classic frozen favorites to brand-new treats and fun perks, Slurpee Day 2025 is shaping up to be the coolest celebration of the summer — and a fitting tribute to 98 years of 7-Eleven fun.
*Valid only on 7/11/25. Available while supplies last. Offer good at participating 7-Eleven, Stripes and Speedway stores. ©2025 7-Eleven, Inc. All rights reserved.
**Valid on 7/11/25 only: Applicable on 7NOW Delivery Only. $7.11 off $20 Promo: SLURPEEDAY ©2025 7-Eleven, Inc. All rights reserved.
***Available at select 7-Eleven and Speedway locations in:
- 7-Eleven locations: Los Angeles , New York , Washington, DC, Dallas-Ft. Worth , Orlando , Denver , Chicago, Norfolk , Tampa , San Diego , Philadelphia, Las Vegas
- Speedway locations: Indianapolis, Minneapolis-St. Paul, Chicago , Albuquerque, Cleveland, Detroit , Cincinnati , Columbus , Dayton , Grand Rapids , Greenville , Louisville
