THE ROSE FEST MUSIC FESTIVAL kicked off an inaugural debut this past Saturday on April 24, in Orange County, CA, with one of the first covid-complaint, state-of-the-art music festival experiences to take place in North America in over one year. An important moment for the community of California, and those who are eagerly awaiting to resume attending in-person functions, the event-filled day brought a blissful beam of light and upliftment for everyone in attendance with the perfect mix of performances from music's biggest names and indisputable artists on the rise.
"It's an amazing feeling to see the results of something that at some points felt like the impossible to make happen during this pandemic," says Phillip Riian, Co-Founder of The Rose Music Festival. "What feels even more special is that I was able to create something of this magnitude with my team, my girls, KendyX and RY. I'm beyond happy that we were able to not only put together a great event but also build bridges for voices that needed to be heard while supporting a special initiative that's dear to us all. Even though this music world is very new to me, good work is good work and we have so much to celebrate."
The Rose Fest featured some of the biggest names and in Hip Hop and R&B mixed with powerhouse artist on-the-rise with exquisite performances from Mozzy, Rubi Rose, RY, Eric Bellinger, KendyX, Day Sulan, 1TakeJay, Stunna Girl, Kalan FRFR, Black Fortune, TMG Fre$h, Marissa Ford, SingerSlime, DW Flame, Float Lord, Whitney Reign, ASH10, Audemar, B Lytrece, HTTH, Yoppa Bam, 3LetterzNUK, J.LeGras, Jimmy Bolt, Mariana Velletto and more! Hosted by Abby Nicole, Manuel Antonio and Philon, the benefit event also saw guest appearances from YG and J Mulan, while DJ Asia Shabazz and DJ Carisma of Power 106 FM provided music and sounds for the night.
The Rose Fest founders Phillip Riian, KendyX and RY all had sight set with creating a special moment to bring worlds together and create impact; that goal was achieved in a game-shifting way from the array of praise received from attendees, rising stars who were able to amplify their voices and showcases the value of their brilliance and The Avalon Center—the non-profit organization selected by The Rose Fest to donate 100% of proceeds raised for the festival.
A total of $21,797 was raised from The Rose Fest and will be donated to The Avalon Center, a network center located in South Los Angeles that provides education services, home improvement services, and substance abuse services for people who live in Los Angeles County.
"Our staff and young people were given the ultimate VIP experience with the best seats in the house! The organizers created lifelong memories for us all, said Jamico Elder, Executive Director of The Avalon Center. Their professionalism and hospitality are only matched by their generosity and sincere desire to help our families recover during these perilous times. We are encouraged and elated to know Avalon Carver is a part of the Rose Fest family!"
For more information about the festival, visit https://www.therosefest.com/home
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