Niche, luxury perfume house Fragrance Du Bois is celebrating its first anniversary this October.
In celebration of the brand's first anniversary, Fragrance Du Bois is launching one of its latest fragrances, 'London Oud', which has tested well with both men and women in a limited initial run. London Oud is a wonderfully lively and robust fragrance that is understated, and yet knows how to 'pack a punch' when necessary
"We started this brand in 2013," said Nicola Parker, Fragrance Du Bois' Brand Director, "and the boutiques finally became realities last year. It's been a wonderful first year, with plenty of ups and downs, I must say, but it has definitely been a great pleasure watching the brand grow."
The latest expression was created by fifth generation Master Perfumer, Francois Merle-Baudoin, who also created Fragrance Du Bois' Oud Noir and Sahraa Oud, and will be present in Singapore to officially launch the fragrance with Nicola Parker.
"London Oud opens up with freshness and vitality," says Merle-Baudoin, "with top notes of spearmint, lemon and bergamot, before developing with its calming middle notes of flowers (from lavender and jasmine), along with the invigorating hint of marine, which adds rhythm and texture to this exquisitely refreshing piece. London Oud's spicy and woody base notes — provided by the finest quality Oud, nutmeg, cardamom and patchouli — lend a powerful structure to this crisp and energetic fragrance." He concluded, "Creating this scent for Fragrance Du Bois was a truly enjoyable experience."
With a range of exclusive, exotic fragrances that evokes a sense of nostalgia and sophistication, Fragrance Du Bois has gained a loyal following worldwide, ignited by curiosity and a fascination for the luxuriously heady scent of Oud. Apart from its beguiling and intoxicating perfumes, Fragrance Du Bois is attracting significant attention as an eco-friendly brand among a discerning worldwide clientele looking for natural, sustainable, high quality ingredients in their purchases.
London Oud will be premiered exclusively in all Fragrance Du Bois' boutiques and lounges worldwide – Singapore, Kuala Lumpur, Hong Kong and Dubai – in celebration of the brand's first anniversary.