Conde Nast Entertainment (CNE) named digital star Claudia Sulewski as the host of Teen Vogue‘s official YouTube channel (youtube.com/teenvogue). Claudia is the first star to take on the role of” host” for a Conde Nast branded YouTube channel. Additional influencers will be rolled out across Conde Nast brand YouTube channels in the coming year.
Sulewski is the second YouTube influencer to be named to the official CNE roster. Last fall the company named beauty guru Kandee Johnson as first-ever Lead Digital Contributor for Beauty, working collaboratively with CNE on digital content creation, distribution, audience development and media sales.
“Claudia is a talented young star that speaks directly to the Teen Vogue audience and we’re thrilled to have her on board,” said Michael Klein, Executive Vice President, Programming & Content Strategy, Digital Channels at Conde Nast Entertainment. “This is another step in our broader CNE strategy of celebrating YouTube audiences by bringing on the right influencers for the right channels.”
Sulewski will work closely with CNE and the Teen Vogue editorial teams to create a personal, insider experience online. Through her unique voice and lens, Claudia will bring to life on video all that is relevant in the Teen Vogue world and will join the YouTube online conversation with Teen Vogue fans. At launch, Sulewski will curate a weekly YouTube experience for the Teen Vogue audience; the first episode launches today and can be viewed at youtube.com/teenvogue.
“Being a long time reader of Teen Vogue, I’m so honored to be their first ever YouTube Host! 2015 will be filled with so many exciting opportunities and collaborations. It’s such a dream becoming a part of the Conde Nast family,” said Sulewski.
A Chicago native, Sulewski is a rising YouTube star who reached a milestone 1 million subscribers last week on her channel, BeyondBeautyStar. Based in Los Angeles, the 18-year-old has made a name for herself in the digital community as a tastemaker in the worlds of beauty, fashion and style. She has partnered with brands such as Free People and Mink Pink, among many others, to create video content. Sulewski has also hosted red carpet and review shows for Teen Vogue Young Hollywood and Yahoo.