Through Coty’s partnership with Delete Blood Cancer, you can learn about little Zahara’s story. Zahara is a sweet 5 year old girl who is battling sickle cell anemia. She needs to find a bone marrow donor to live. Most patients need donors who share their ancestry. For Zahara, this is a steep challenge because only 7% of registered donors are African American.
Coty’s Global Ambassador in the fight against blood cancer, Georgia May Jagger made the below PSA to raise awareness for Zahara in hopes that more people will register as a potential donor to help patients like Zahara have a fighting chance at beating their disease.
Jagger said, “Little Zahara touched my heart. She deserves to live a long and beautiful life. As the Coty global ambassador for the fight against blood cancer, it is my mission to help Zahara find a match. I am a registered donor with Delete Blood Cancer and I hope everyone will take a few minutes to register today.”
