Calvin Klein, Inc., a wholly owned subsidiary of PVH Corp. and Calvin Klein Fragrances, a division of Coty, Inc., announced that the global launch of new men’s fragrance, ENCOUNTER Calvin Klein, was celebrated along with actor Alexander Skarsgård, the face of the brand’s advertising campaign, last evening. The invitation-only event was hosted by Calvin Klein Collection’s Men’s Creative Director, Italo Zucchelli, at the McKittrick Hotel’s new rooftop garden bar, Gallow Green, in New York City. Those in attendance and wardrobed by Calvin Klein Collection included Mr. Skarsgård, actresses Olivia Wilde and Nora Zehetner, as well as Bip Ling and Olivia Chantecaille.
Mr. Skarsgård’s look was designed by Mr. Zucchelli and the women’s looks were designed by Francisco Costa, the brands’ Women’s Creative Director.
Following the party, all guests were invited to experience a thrilling performance of Sleep No More – the award-winning theatrical experience that reinterprets William Shakespeare’s Macbeth through a film noir lens. The event reflected the similar film noir style of the ENCOUNTER Calvin Klein advertising campaign.