For 20 years, TRESemmé has been a driving force backstage at New York Fashion Week, shaping the runway hair that defines each season. As the leading haircare brand sponsoring runway shows for 20 years, it has become a backstage essential, shaping the looks that define each season and transforming emerging trends into headline moments.
Fall Winter 2026 continues that legacy. TRESemmé returns to the runway for shows including Christian Cowan, Christian Siriano, Cult Gaia, and Public School, where the brand’s lead stylists Lacy Redway and Justine Marjan will craft the hair narratives that complement each designer’s vision. Armed with the fan favorite A List Collection, the team is expected to deliver bold, high impact styles designed to resonate well beyond the final walk.
Anticipation is already building around Christian Siriano’s presentation. While specifics remain under wraps, insiders hint at a major pop culture presence poised to spark conversation across social media and beyond. If the whispers are true, the runway may extend far past the catwalk and into the streets, carrying undeniable A List energy with it.
Backstage, the stylists will rely on the 11 piece A List Collection, a lineup inspired by prestige level performance and trusted by celebrity professionals. From the cult favorite Dry Texturizing Spray to finishing staples and hair fragrances infused with golden vanilla and sandalwood, the collection is designed to create camera ready polish with lasting impact.
The momentum will not stop at Fashion Week. An upcoming campaign set to debut next month promises to bring the same star caliber styling into even bigger cultural moments, reinforcing the idea that runway hair is no longer reserved for industry insiders.
For those eager to step into the spotlight, the A List Salon by TRESemmé returns to 21 Greene Street in New York City during Fashion Week. On February 14 from 11 a.m. to 3 p.m., guests can experience complimentary runway ready touch ups, shop A List favorites, capture photo moments, and enjoy festive hot chocolate.
The TRESemmé A List Collection is available now at a suggested retail price of 12.99, with select exclusives at Target and the full assortment at mass retailers nationwide.
