GUESS joined the Pride celebrations in West Hollywood this weekend with their very own float featured in the annual WeHo Pride Parade lineup.
Selling Sunset’s Chrishell Stause led the festivities from atop the float accompanied by Dancing with the Stars’ Ezra Sosa both dressed in the brand’s latest looks.
Following the parade, the celebrations continued with an after party hosted at Beaches Tropicana. Guests including influencers Angel Merino, Denzel Dion, Manny Gutierrez, Rickey Thompson, Tori Kay, Victoria Lee Robinson and more enjoyed a VIP experience with complimentary drinks for an afternoon filled with good vibes and a high energy atmosphere.
In addition to the brand’s presence at the Weho Pride celebration, GUESS Watches has launched its 2025 Worn With Pride capsule collection, honoring the LGBTQ+ community through vibrant design and continued support of The Trevor Project.
GUESS Watches has partnered with The Trevor Project since 2021 and will contribute $25,000 to the organization in 2025. The Trevor Project is the leading suicide prevention and crisis intervention organization for LGBTQ+ young people. Purchases from the Worn With Pride collection will not affect the donation total.
