National Hobbit Day: Fisher-Price Reveals Lord of the Rings Toys

It's National Hobbit Day! To celebrate with the kiddos, Fisher Price launched Little People Collector which combines unexpected entertainment properties and pop culture characters that adults recognize with the Little People figures kids love.

And, today, they are expanding that line through two new offerings:  

  • Lord of The Rings: A six-figure set inspired by J.R.R. Tolkien's famed series launches today, which franchise fans may recognize as Hobbit Day. The collectible features the members of the Fellowship – Frodo Baggins, Gandalf the Grey, Aragorn, Legolas and Gimli – as well as Lady Arwen. Our designers incorporated the unique character details when developing these figures including Frodo's feet and Gandalf's wooden staff.
  • Elf: Always a holiday favorite, Buddy and his friend from the film Elf decorate the Christmas tree inside this new Little People set The collectible comes in premium packaging showing off the figures in a snow globe with cut-out snowflakes, a nod to the cut-out snowflakes throughout the film.

These character sets join additional Little People Collector products that launched earlier this year, including Masters of the Universe, as well as The Beatles and KISS sets, which were first introduced in 2019.

fisher price, elf toys

We know parents and caregivers want to share what they love with their children and we will continue to help create these playful connections between kids and the grownups in their lives. The Little People product line enables us to do just that, in ways that surprise adults while delighting infants, toddlers and preschoolers.

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