NARS Cosmetics Launches Film Campaign

NARS Cosmetics is going multi-media three short feature films celebrating its ‘NARSissist’ campaign, an initiative named after and inspired by the brand’s devoted fans and cult followers. Shot at landmark hotspots around New York City, these feature films truly bring the NARSissist spirit to life with a glimpse into the lives of three well-known street style icons and bloggers, Lily Kwong, Natalie Joos, and DJ Kiss.

DJ Kiss portrays a night on the job at Mister H in the Mondrian Soho, revealing her irreverent style and effortless beauty. Lily Kwong, budding philanthropist and self-proclaimed NARSissist, is known for her impeccable style and selfless devotion to multiple charitable causes. Filmed at the Gramercy Park Hotel, she reveals how beauty plays into her daily routine. Celebrated fashion icon and casting director, Natalie Joos exposes her creative process to fashion and beauty in a behind-the-scenes film at the Paramount Hotel.

DJ Kiss, a NARSissist:

Lily Kwong, a NARSissist:

Natalie Joos, a NARSissist:

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