It’s all about the graphic tees. In only its second year of development, online specialty retailer, Tribut Apparel, (www.tributapparel.com), has taken the reigns in establishing a revolutionary lifestyle merchandising concept where social media meets music, fashion and art to create a collection of apparel and accessories made by the virtual hands of its most loyal consumers. The company is co-founded by Blues Rock titan Joe Bonamassa, known as this generations most note-worthy solo guitarist, and through targeted social media campaigns and design contests, has struck the right cord with old and new fans.
This October, Tribut celebrates the launch of its first collection for Fall 2013. The line unveils six concepts in easy-to-digest graphic language that translates music into fashion including “FARM”, “Faces”, “Royalty Free”, “Only Listen To…”, “Big Mess” and “Sustainable Sounds”. Prices in the collection range from $19-$89.