The 8th Annual Daytime Beauty Awards (DBA), founded by Michele Elyzabeth, celebrated the best in science behind beauty, health and wellness on Wednesday, September 9th, 2026 at the Grand Venue. The award ceremony luncheon recognizes excellence in medicine, health and fitness, aesthetics, skincare, color and styling, CBD and cannabis, beauty innovation, and more.
WEN founder Chaz Dean and Nurse Jamie (Sherrill), who are both former DBA honorees, presented The Inventor’s Award to Chris Aronson, President of North America for Cynosure Lutronic, for XERF™. Perhaps one of the most talked-about machines in the beauty industry today, XERF™ represents the next evolution in medical aesthetics: Structural Skin Tightening.

XERF™ represents the next evolution in medical aesthetics: Structural Skin Tightening.
Developed by Cynosure Lutronic, a global leader in energy-based medical aesthetic devices, XERF is the world’s first multifrequency monopolar radiofrequency system, engineered to deliver energy across the shallow, middle, and deep layers of the skin. Its groundbreaking technology delivers energy where it is needed most, stimulating collagen and elastin production to improve skin firmness from within.
Featuring Wave Fit™ pulse technology and advanced Integrated Cryogen Delivery cooling, XERF controls energy delivery while maintaining surface comfort, providing a safe and effective treatment with no numbing, no needles, and no downtime.
XERF reflects Cynosure Lutronic’s continued commitment to advancing science-driven innovation for physicians and patients worldwide.
With decades of pioneering research, engineering, and clinical expertise, Cynosure Lutronic continues to set new standards in aesthetic medicine. Its portfolio of advanced laser and radiofrequency technologies is used by practitioners in more than 130 countries worldwide.

Under the leadership of Chris Aronson, President of North America, Cynosure Lutronic continues to push the boundaries of innovation by expanding access to groundbreaking technologies like XERF and helping shape the future of medical aesthetics.