The 11th Hollywood Beauty Awards named YSL Beauty Brand of the Year, a milestone moment celebrated by The Bachelor‘s Grant Ellis and model Acacia McBride, who accepted on the brand’s behalf.
The Hollywood Beauty Awards celebrated creative professionals in hair, makeup, styling, and photography across film, TV, music, and beyond, with proceeds benefitting longtime charity partner Helen Woodward Animal Center.
Yves Saint Laurent didn’t follow trends, he subverted it. That same defiant spirit launched YSL Beauty, where beauty became an expression of audacity, edginess and the brand’s daring spirit.
The products that followed became icons in their own right. In makeup, Touche Éclat changed the way the world relates to light while Lash Clash Mascara, YSL Loveshine Lipstick, and Make Me Blush Powder Blush created iconic makeup looks for unapologetic beauty. In fragrance, Black Opium, LIBRE, and MYSLF each carved out their own universe in cultural authority and self-expression.
Today, YSL Beauty continues to push boundaries, set trends and create products that resonate with their audience through product innovation and disruptive campaigns all while embodying the audacious spirit of M. Saint Laurent.
The stars came out to celebrate and support the honorees and nominees. From 2025 Photography winner Matthew Baron and Jurnee Smollett for PS Photography winner, Chelsea Lauren, Lawrence Hilton-Jacobs and Terrance Howard who presented to friend and Outstanding Achievement in Hairstyling honoree, Robert Louis Stevenson. Along with comedian Sebastian Maniscalco for friend and Outstanding Achievement in Photography honoree Peggy Sirota.
